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Discovering IBM Digital Analytics

Currently no upcoming Class Dates

Description

This program is a bundle of 7 courses designed to provide business users with the skills necessary to effectively use their Analytics service. Included modules are as follows:

  • Developing Relevant KPIs
  • Fundamentals of Coremetrics
  • Monitoring Site Performance
  • Marketing Optimization and Link Tracking
  • Site and Scenario Analysis
  • Making the Most of Segmentation
  • and Enterprise Analytics

Objectives

  • Identify relevant KPIs for your business
  • Access and analyze the suite of reports
  • Create custom dashboards
  • Interpret data to better understand site traffic and how links within the site influence conversion
  • Utilize Insights for further analysis
  • Navigate the support portal for additional resources and assistance
  • and Understand the features associated with Enterprise Analytics

Audience

Please refer to the course overview for description information.

Prerequisites

There are no prerequisites for this course.

Duration

1 days

Topics

Please refer to the course overview for description information.


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