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Conference and Event Management

This course is currently available as E-Learning, or a private instructor-led class scheduled to suit your availabilty. You can click here to inquire further or you ask us for recommendations on similar classes.

Recommended Prerequisites

No prerequisites are required for this course.

Course Overview

Although it does take plenty of creativity to design an event that is memorable and meaningful, it also takes careful attention to detail, adaptability, effective delegating, and a lot of work. This course will walk you through the process of event management, from the beginning stages of planning, to the final touches (like decorations, food, and music).

While this course is specifically for corporate event planning, the elements here can also be applied to more personal event planning like anniversaries, special birthday gatherings, weddings, and more. Essentially, we’re creating an effective and well planned design that is ready for implementation and can be used over and over again.

Learning Objectives

Course Outline

  1. Course Overview
  2. Event Planning Essentials
  3. Identifying Key Event Elements
  4. Setting Goals and Objectives
  5. Getting Organized
  6. Budgeting Basics
  7. Pre-Assignment Review
  8. The Real Budget
  9. Getting Strict About the Budget
  10. Using the Committee Approach
  11. Getting the Right People Doing the Right Things
  12. Doing Delegation Right
  13. Connecting with Partners and Sponsors
  14. Benefits of Support
  15. Step Up and Ask!
  16. Advertising and Marketing
  17. Getting the Word Out
  18. The “Touch” Factor
  19. Take-Away Planning
  20. Selecting the Venue
  21. Feeding the Masses
  22. Setting up the Menu
  23. Finding Food Solutions
  24. Business Etiquette Basics
  25. Don’t Be Afraid!
  26. The Edge of Etiquette
  27. Think Space!
  28. Celebrating Diversity
  29. What Does It Mean?
  30. Diversity Assessment
  31. Creating an Atmosphere of Service
  32. Introduction to Customer Service
  33. Critical Elements of Customer Service
  34. Selecting Speakers and a Master of Ceremonies
  35. People in Your Event
  36. People in Practice
  37. Managing Contracts
  38. Gathering Feedback
  39. Gathering Feedback from Delegates
  40. Gathering Feedback from the Client
  41. Designing Feedback
  42. Adding the Finishing Touches
  43. Event Day Roles
  44. Things to Do
  45. Managing Your Image
  46. Closing the Event
  47. Creating the Conference Report
  48. Holding the Post-Event Meeting and Thanking Those Involved
  49. Practicing Planning
  50. Creating an Event Plan Draft
  51. Presentations
  52. Personal Action Plan
  53. Recommended Reading List
  54. Post-Course Assessment

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