This course reviews the process for developing a clear understanding of your business's culture, operations, and market position, while facilitating the development of a strategic blueprint for gaining the competitive advantage necessary for your business's success, now and in the future.
Preparing for the Strategic Planning Process
- Set the Parameters for the Strategic Planning Process
- Establish a Committee
- Gather Operational Data
Initiating the Strategic Planning Process
- Develop a Mission Statement
- Develop a Vision Statement
- Assess Internal/External Environments
- Perform SWOT Analysis
Developing the Strategic Plan
- Prioritize What the Strategic Plan Will Address
- Set Goals and Objectives
- Develop Strategy for Achieving Goals
- Draft the Strategic Plan
Executing the Plan
- Assign Responsibility and Authority
- Establish a Monitoring System